Jiuzi Holdings, an electric vehicle charging station company based in Hangzhou, has made a major move into digital assets. The company has approved a new financial strategy that allows it to invest up to $1 billion in cryptocurrencies. This investment will start with popular digital coins like Bitcoin, Ethereum, and BNB. If the company wants to invest in other cryptocurrencies later on, it will need special approval from its board.

After the announcement, Jiuzi’s stock (JZXN) saw a big boost, jumping over 40% in premarket trading. This shows strong investor interest and confidence in the company’s new direction.

Instead of managing the crypto directly, Jiuzi will use trusted third-party providers to store and secure these digital assets. A new group called the Crypto Asset Risk Committee will oversee these investments. This committee is led by CFO Huijie Gao and will report regularly to both the company’s board and the public through official filings with the U.S. Securities and Exchange Commission (SEC).

Dr. Doug Buerger, the new Chief Operating Officer, will lead this digital asset initiative. He brings deep experience in blockchain and artificial intelligence. According to Buerger, this move isn’t about chasing quick profits. Instead, it’s a smart way for the company to protect itself against future economic uncertainty.

CEO Tao Li explained that this shift into crypto is about looking after shareholders’ interests and growing the company’s value over time. By adding digital assets to its treasury, Jiuzi joins a growing number of mid-sized companies that are treating cryptocurrencies as a serious part of their long-term financial planning.

Keywords: Jiuzi Holdings, crypto investment, digital assets, Bitcoin, Ethereum, BNB, treasury strategy, economic hedge, blockchain, corporate crypto adoption, stock surge, CFO Huijie Gao, COO Doug Buerger, SEC reporting